A brand is more than just a logo – it’s your whole business
offer in summary. For a sustained impact, a brand should reflect your values and positioning, symbolising your competitive advantage.
We look at your brand strategically, bringing together smarts and creative application. A well-conceived design offers visual impact and inspires compelling content, that energises your people and helps you stand out in the market. When designing or refreshing a brand the key is to position yourself clearly, add creative impact, build assets that ‘stick’ in consumers’ minds, and harness the best channels, sharing your message with your intended audience.
Brand thinking is one of the main things we do at Thrival. The following are examples of our recent work activating brands for some of New Zealand’s most progressive companies.